Friday, May 15, 2009

SWFBUD Cuts Presenting Sponsor Deal With Cure on Wheels For The Bicycle Bash

South West Florida Bicycle United Dealers (SWFBUD), a coalition of eight Tampa Bay bike shops and one lawyer, is proud to announce that it has struck a deal with the Cure on Wheels bicycle ride for Cure on Wheels to be the presenting sponsor of the award-winning Bicycle Bash by the Bay bike festival.

Under the deal, SWFBUD sold the exclusive food-vending rights for the Bicycle Bash by the Bay to Cure on Wheels, which will sell food at the bicycle festival as a fund-raiser.

The deal also changes the name of the bicycl festival to the Bicycle Bash by the Bay, presented by Cure on Wheels.

The Bicycle Bash is now in its fourth year and will be held Oct. 11 at Vinoy Park in downtown St. Petersburg. It is the winner of the Florida Bicycle Event of the Year in 2007. SWFBUD holds the Bicycle Bash annually to celebrate, promote and advocate bicycling as a healthy lifestyle and effective mode of transportation.

The Cure on Wheels is a fund-raising bike ride that raises money locally to fight cancer. It is scheduled for May 30-31 with rides ranging from 25 miles during one day to 165 miles during two days. Proceeds stay local in the Tampa Bay area for research and support services. The rides take off from Saint Leo University in Pasco County. Contact: or log onto

If you want to be a sponsor or vendor at the Bicycle Bash, contact Alan Snel at

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